With the Proactive Aiding System certain knowledge or instructions are pushed when this is relevant to a specific situation
Go straight to:
- Before: Query, Now: Proactive Aiding
- Video: Proactive Aiding in Messenger App
- Proactive Aiding - Use Cases:
- Use case: Communicate company wide info
- Use case: Communicate special offer
- Use case: Communicate form conditions
- Use case: Instruction on follow up actions
- Use case: Tagging Intents and pushing Approaches - Adding push triggers to articles
- 5 types of triggers
- FAQs
Before: Query, Now: Proactive Aiding
Traditionally knowledge base systems will surface content triggered by a user query.
Web1on1 added Proactive Aiding, pushing knowledge or instructions on specific system interactions when it is most relevant.
Video: Proactive Aiding in Messenger App
Proactive Aiding—Use Cases
Article pushing can be used for communicating instructions or suggesting utterances.
Use case: Communicate company-wide info
Example: Pushed on Joining a chat
Type: Suggested message
Title: Our Bradford branch is closed for maintenance
Our Bradford Branch in closed for maintenance. Sorry for the inconvenience. We will be up and running in a few days.
Other Join-push examples:
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Tone of voice instructions
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Service interruptions
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Company News
Use case: Communicate special offer
Example: Pushed on Category select: Leasing
Type: Suggested message
Title: Interest rate 0% - pushed on leasing category selected
When signing a private lease contract before x, you will profit from 0% interest rate. Please check terms, to see if you qualify.
Use case: Communicate Form conditions
Example: Pushed on Form select: Private Lease Quotation
Type: Instruction
Title: Important: Age-check needed
Age limit for private lease is 75 years, make sure you check your prospect's age. Push notifications can be used to suggest message text, but also for instructions. Pushed on Form select.
Use case: Instruction on follow-up actions
Example: Pushed on Form Submit
Type: Instruction
Title: Send promotion code
Thank you for submitting, don't forget to communicate the promotion code: summer2020. Your client will profit from a 20% discount on their next order.
Other Form Submit push articles:
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Reminder to trigger CSAT chatbot
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Book follow-up task
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Suggest additional product / service.
Use case: Tagging Intents and pushing Approaches
Are you using tagging in chats for reporting or intent registration? Tagging can be combined with pushing articles. For example, to recognize (and tag) a Contact's intent and to display a conversational Approach.
Example: Pushed on #Tagging
Type: Instruction
Title: Approach to #open
This is what the card could look like to reflect a Conversational Approach:
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Where would they like to come by for a visit?
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>locations for opening times
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Interested in a specific car? Ask smart questions to clarify the context. Do not overdo this; visitor = seriously interested
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Not interested in a specific car yet? Ask smart questions to determine demands.
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Steer chat towards showroom visit
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Lead? Ask for name, address, telephone number, email + mandatory fields
Adding push triggers to articles
To add a push trigger to an article; navigate to: Knowledge > Select (or add) an article. Set a trigger by selecting a system-event specifying a trigger. Then: Save.
5 types of triggers
Web1on1 supports 5 types of Push triggers.
Option |
Trigger |
Description |
Event |
Join / Accept |
Article pushed when joining a chat |
Category |
Select |
Article pushed when a specified category is set |
Form |
Select |
Article pushed on form select |
Result |
Select |
Article pushed on form submit |
Tag |
Text |
Adding a specified #tag, will trigger article push |
FAQs
Can push articles be used for suggesting replies / messages?
The article push (aka Proactive Aiding system) feature is an implementation of the following design goals:
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keep the backchannel clean by enabling more granular surfacing of articles;
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recommended: one event, trigger one article;
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trigger on chat join, category select, form added, tag added, result send (not on fields)
It is optimized for step-by-step instructions, for the steps leading up to filling the form, one instruction at a time:
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join chat → surface article "Informal style for this customer"
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select category "Selling" -> surface article "Attention points when selling a house"
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select form "Put in a bid" -> surface article "Instructions for the bidding form"
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(…slot-filling chatbot kicks in to further guide agents field-by-field)
The article push feature was never designed to spoon-feed literal answers to agents after selecting a form; that function is better served by a slot-filling chatbot (agent-assist or direct-to-consumer).
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